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Around the World 02/12 - Day Edition

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공표년도

창작년도

2010-02-12

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One creative beer brewer in the Czech Republic has come up with a brilliant marketing gimmick for Valentine's Day - the pink beer.
Although its creator is somewhat satisfied to have succeeded in making a beer with a color and flavor that appeal to women‚ he was hoping to go the extra mile by adding an aphrodisiac effect to the brew.
U Mevidku‚ or "Bear's Pub"‚ is one of the biggest beer-halls in the Czech Republic‚ and has been standing since 1466.
In this regular haunt for locals and tourists alike‚ something special is brewing for Valentine's Day.
Ladislav Vesely worked his magic at the pub's micro-brewery‚ and created the "Czech Valentyn‚" a Valentine's Day beer that aims to attract the type of clients who don't usually visit the place - women.
This particular red lager‚ which features a beautiful pink head‚ was created using only natural ingredients‚ including herbs and honey.
It is sweet and spicy‚ and offers a refreshing twist to the classical hops taste of beer.
Ladislav is working hard to create new models for other special occasions.
His latest brew which reatails for around 2.8 Euros per bottle‚ is selling off the shelves.
The perennial favorite gift for Valentine's Day is flowers.
But due to the economic downturn‚ flowers are perceived as somewhat of a luxury item that one can pass on this year.
Thankfully‚ there is a new alternative to celebrating this romantic day.
In one of London's main shopping districts‚ a special blend of tea has been winning over customers who are seeking to purchase something special for their valentines.
This aphrodisiac tea blend is causing many Valentine's Day shoppers in the tea drinking nation to open up their wallets.
The love potion tea blend is just one of the many types of tea that are offered in this store.
One can even order personalized blends that will better appeal to their significant other's taste buds.
These tailor-made creations are at the top of the Valentine's Day's shopping list for many romantic customers who are on a budget.
In China‚ people are getting ready to celebrate the biggest holiday of the year and the governments of two different cities are aiming to double the joy‚ with a joint celebration.
The eastern city of Nanjing is prepared to celebrate its Lunar New Year with the Taiwanese city of Chiayi.
The purpose of this exchange is to promote bilateral ties between the two communities‚ and also to boost the tourism industry in both cities.
An initial gathering was held between officials and invited guests only‚ at which the lanterns to be used in the annual lantern festival were revealed for the first time.
This year‚ lanterns featuring dragon and phoenix designs will be used for the festival‚ which will be held along the scenic Qinhuai River.
There is even more cause for celebration this year‚ as Nanjing was recently selected to host the 2014 Youth Olympic Games.
Fireworks lit up the sky around Nanjing's Confucius Temple area‚ to mark the jointly-organized event.
Daniel Choy. Arirang News.
Reporter : danc@arirangtv.com

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