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Pokemon Go becomes world craze Updated: 2016-07-13 18:59:59 KST

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2016-07-13

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Pokemon Go‚ an "augmented reality" mobile game‚ has become a massive hit in America. The success of the game has raised shares in Nintendo by 53% in three days. The app has become an instant phenomenon and added over 9 billion U.S. dollars to the Japanese company's value in just a few days. It's free to download but makes money by tempting users to buy in-app extras and has already been downloaded more than 5 million times. It immediately became the number one free app in America and the rate of daily users equals that of social network Twitter. The game is currently only available in America‚ Australia and New Zealand and it's been so successful that releases in other countries have been delayed because the servers can't manage the demand. What exactly is the game? The game requires you to use the camera in your mobile device to find and capture virtual cartoon monsters in real life locations. So it's great that the game is getting couch potatoes off the sofa but there have been some problems too. People have suffered minor accidents by tripping whilst playing and criminals used the app to lure people to a remote location to rob them. Let's hope people learn to take more care when hunting imaginary monsters. Reporter : barrywelsh23@gmail.com

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