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Donate in a more fun way!

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저작물명
Donate in a more fun way!
저작(권)자
저작자 미상 (저작물 2267374 건)
출처
이용조건
KOGL 출처표시, 상업적, 비상업적 이용가능, 변형 등 2차적 저작물 작성 가능(새창열림)
공표년도
창작년도
2011-12-12
분류(장르)
영상
요약정보
According to a survey by Statistics Korea released in November‚ only one in three Koreans has given a donation.
[Interview : Seoul resident] "I don’t know very well how to give donations. But I must confess‚ I don’t even think it’s that important."
[Interview : Kim Woon-wang‚ Chief of Communications Office
Community Chest of Korea] "In the US‚ individual donations are still among the highest‚ reaching up to 75% of all donations. On the other hand‚ Korea has a high rate of corporate donations."
But the trends are changing.
Ji-hye is a smartphone user like many other people in Korea.
She uses her phone for a very special purpose.
[Interview : Gil Ji-hye‚ Seoul resident] "I can give donations through this game. The trees I grow in the game are real trees that will be planted in Mongolia."
The smartphone game allows users to sponsor an actual tree to be planted in Korea‚ Mongolia‚ and Indonesia by "planting" a virtual tree on their phone.
[Interview : Gil Ji-hye‚ Seoul resident] "It's hard to find motivation to donate in everyday life. I like that I can do something good while having fun."
[Interview : Kim Hyeong-su‚ CEO
Tree Planet] "I decided to create a business that can help people actually plant trees‚ and chose to design a smartphone and Facebook game to make it fun and trendy."
Some stores combine the joy of shopping with the joy of giving.
This UNICEF store is filled with pretty dolls and stationery sets.
The proceeds are donated to help children in need in Africa.
The UNICEF online mall is unique‚ offering items like hand water pumps and nutrition bars.
It helps people help others.
[Interview : Chae Jeong-ah‚ Media team chief
Korean Committee for UNICEF ] "Our online store also has a system for giving gifts to children in Africa‚ like hand water pumps. If you buy these gifts online‚ the UNICEF distribution center in Copenhagen‚ Denmark‚ sends those gifts to the district in need."
UNICEF is also behind a new campaign called "Donate My Birthday."
[SOV]
[Interview : ] "A very big mosquito net!"
[SOV]
[Interview : ] "Vitamins!"
[SOV]
[Interview : ] "Crunchy protein biscuits!"
[SOV]
[Interview : ] "Soccer balls!"
For their birthday‚ participants will ask for items needed by children in Africa‚ and donate them.
A number of celebrities have joined the pledge to start.
[Interview : Chae Jeong-ah‚ Media team chief
Korean Committee for UNICEF ] "We want to spread the idea that anyone can donate‚ not just the rich."
December brings the holiday season‚ which is full of giving and sharing.
With just a little bit of effort‚ we can all give and contribute to the happiness of the world.
Reporter : sample@arirangtv.com
저작물 파일 유형
저작물 속성
1 차 저작물
공동저작자
1유형
수집연계 URL
https://www.kf.or.kr
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영상
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